WHAT CAN OPENBORDER HELP WITH

Capabilities regardless

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of your maturity.

Select shipping method

Ship from your existing 3pl to rest of world.

Ship from regional 3pls in the OpenBorder network.

Where you can sell/setup time

DTC globally in 1-2 weeks.

DTC, amazon, retail globally in 4-12 weeks depending on category.

We handle tax / product compliance

OpenBorder inserts taxIDs into shipments to take on tax burden.

OpenBorder handles import, product and tax/ trade compliance.

Other things we do

Multi-currency pricing, VAT inclusive pricing, International returns.

Importer & Merchant of Record Services.

Inventory management across warehouses.

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Sell your first

international dollar

Scale complex, omni-channel global operations with minimal resources

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Start selling internationally within 2 weeks:

Optimized shipping from your fulfillment center:

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Attractive rates.

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Landed Tax & Duty calculations.

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Local returns.

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Payment Processing Optimization.

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Local Payment Methods.

Optimize costs, CX and geographic research:

Network of fulfillment centers for regional distribution:

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Merchant & Importer of Record.

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Single Tech Integration.

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Product Compliance.

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Global inventory visibility.

Diversify sales channel mix:

Global Amazon & marketplace listings:

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FX Optimization.

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Inventory planning.

Global omni-channel operations

with minimal resources.

Scale complex, omni-channel global operations with minimal resources

Ship globally from your existing fulfillment center:

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5-12 day shipping

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Attractive shipping rates

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Tax & Duty collection and handling

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Local currency and pricing

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Localized returns

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Launch in 1 week

Ship from regional fulfillment centers:

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1-3 day shipping speeds

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Merchant & Importer of Record services

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Product compliance and label advisory 

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Responsible Party and over labeling services

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Inventory management services

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Launch in 1-2 months

Sell on Amazon marketplaces internationally

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FBA globally

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Merchant & Importer of Record services

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Product compliance and label advisory 

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Responsible Party and over labeling services

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Listing management

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Launch in 1-2 months

Cross border is the next wave of e-commerce growth.

International is for everyone

Not having an international strategy is like not having an SMS strategy. In 2023, it’s table stakes. Below are a few stats to help conceptualize the opportunity.

28%

of all impressions to Shopify stores are cross border.

10%

US e-commerce revenue compared to ROW.

2-6%

organic revenue. For 8 and 9 figure brands, this is the benchmark for revenue without any marketing IF you have a local friendly buying option.

20%

is our benchmark for average growth from international. 10% - low, 20% - executed well, 35%+ brand has strong potential internationally.

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grew to 40% of revenue coming from international in 1 month

Within a month of launching OpenBorder, 40% of revenue was coming from international markets, with 25% more efficiency than the US.

Time investment from Obvi team: 150 minutes

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2 sales calls @ 30 minutes

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2 onboarding / implementation calls @ 30 minutes

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45 minutes of buffer for internal slack, pulling resources

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A few things we did:

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Taxes & duties included international pricing

When customers order from an international country, OpenBorder calculates the taxes & duties owed. Without pre-collecting taxes and duties upfront, international orders get caught at a local customs office, forcing international customers to travel to the office, pay customs and then take the item home.

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Multi-currency pricing

We help upgrade Obvi’s store to be multi-currency. Same thing: customers feel like they are buying in their store.

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Lower and faster shipping

Obvi lowered their base shipping costs 20% by integrating with OpenBorder. OpenBorder integrates multiple, specialized international couriers to provide lower cost shipping.

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Slack Channel

Real-time troubleshooting and advice on all things international.

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WhatsApp shipping notifications

WhatsApp usage is much higher internationally than SMS. Give customers shipping updates via WhatsApp and they will feel wow’ed.

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Branded Tracking Pages

International Order take longer to ship. Customers spend more time here than in the US so they are a great way to:

  • help customers trust their products are on the way
  • use increase impression time to cross-sell item.
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What’s next for Obvi?: OpenBorder Local Distribution

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Regional warehouses in top markets

Provides for <3 day, low cost shipping.

OpenBorder imports good under their business registrations and facilitates Importer and Merchant of Record Services.

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Selling in global marketplaces

After importing product, OpenBorder helps unlock FBA for amazon in multiple countries.

On average brands can grow Amazon revenue between 50-70% with amazon CA, UK, EU, AU.

Impact: Conversion

rate: +60%

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What did obvi do for marketing?

Take your top ad channels (i.e. Meta and Google) and point them to the English speaking global audience. This tactic alone should get you to 20% in revenue gain. For Obvi, it paid off even more.
Target countries: UK, CA, NZ, SG, UAE, All Benelux countries, Nordic countries, english speakers in FR and Germany on meta.

Obvi is testing a few factors to optimize their media setup:

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Consolidating international into a single campaign vs multiple.

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ABO vs CBO.

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Including tax in the total price or passing it to the customer as a separate line item at checkout.

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Testing shipping pricing to customer.

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Start selling globally within days

Talk to our team today to learn more about international best practices or book a product demo! 

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